I partner with brands as a hands-on creative director to create a compelling narrative that’s visually reinforced across multiple channels and customer touchpoints.
While the creative strategy scales to fit the needs of each brand, (whether they’re just starting out or in the midst of an identity crisis) this work generally includes: brand identity, positioning, art direction, digital design, events, social media content, packaging and experiential elements.
From concept to execution, I work with & lead creative teams to develop advertising campaigns to promote product launches, new offerings, or seasonal messaging.
Video is my favorite medium for storytelling. Whether its a commercial, mantra video, social or educational content—I love every step of the process!
While the production scales to fit the needs of each video, this work generally includes: content strategy, concepting, storyboarding, organizing and overseeing production teams/partners, prop styling, sound engineering, overseeing post-production teams, and media placement.